OUR STORY

A great rum.
A great run.

Two people looking closely at a bottle of Las Olas

Las Olas started in 2018 with a simple observation: nobody in London was taking spiced rum seriously. So we did, and became the first to premiumise it.

We launched in 2019. Stormzy put us in the Guardian that year, and it kicked off a relationship that took us to more events than we can count.

Since then we have worked with Nike, Adidas, LVMH, Stella McCartney, YouTube and Google. We have played festivals across the country, with Big Feastival in the Cotswolds the pick of them, and been poured at Hakkasan and Hawksmoor.

Now we are closing the chapter. The final 2000 bottles are the last there will ever be.

How we got here

2018

Founded in London. The first premium spiced rum.

2019

Launched. Featured by Stormzy in the Guardian.

2022

Gold at the World Rum Awards.

2024

Silver at IWSC and Best New Rebrand.

2026

The final 2000 bottles.

A NOTE FROM SAM
“Las Olas is the thing I'm proudest of building. To everyone who drank it, poured it and backed it, thank you. Make this last one count.”
Sam Williams, Founder

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final 2000 bottles.

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Our Story